I am a techie and love testing out different tools. What I realized, is that I love some and hating others. Then there are tools my clients just prefer not to use. So in 2019, I decided to eliminate all unnecessary apps & tools to help ensure my highest productivity, while keeping more of my money. I got some surprising results that I would love to share. So without further ado, here are three ways I reduce my business tech expenses.
Number one: remove the temptation to spend money
I started by writing down all of the tools that I (1) created an account for but didn’t use, and (2) I’m using a free version of. For the stuff that I signed up and did nothing with, I went back and review all of their features and services. If it didn’t fit my business, I closed down the account and remove myself from their mailing list.
Therefore, I won’t be tempted to spend money on something I know I don’t need. In return, they can save money by not having a non-customer on their list. This goes for big brands as well as small businesses, including a few of my fellow entrepreneurs.
Then I moved onto the second group of apps, those that I don’t pay for. If I hardly use them in the last six months, they had to go as well. My inbox was very happy after I did this. Doing this in the months of November and December is best because everyone is emailing their lists to make sales during the holidays. And you will come across names you don’t even remember signing up for.
Number two: remove duplicates
There are multiple apps and tools that do the same thing. Why not just use one? So I created a new third group with everything that I was paying for and anything that was leftover after eliminating apps from the previous step. This way I’m able to compare to see if there are any overlaps with the tools I use.
Lastly, seek out and test alternatives
The way to save money is to see if there are other apps or tools that do the same thing the one you are paying for either at a lower price or the same price but with better features. For example, I was paying close to $60 for Adobe Creative Suite but I didn’t use a lot of the software included in my monthly subscription.
After pricing the three apps that I use often, it would cost me more than the sixty bucks. Something still had to give, so I downgrade my subscription to just one – Photoshop since I was using Illustrator less and less anyway. I still needed access to InDesign to create my pdfs. Then I discovery Apple Pages, an app that comes free with my laptop.
Now there are a few things that InDesign does better but I can still get the job done with Pages. Recently, I got rid of Adobe all together. I’m doing an experiment to see if Canva can replace Photoshop. I doubt it but I love researching.
So that’s the three ways I reduce my business tech expenses. If I can do it, you can do it too. Depending on how long you have been in business or the number of apps & tools you sign up for. If you think this task may be too overwhelming for you to handle alone, don’t worry. I offer a Business Tech Audit as a service. We will work together to figure out how to reduce your business tech expenses by finding better tools for the current stage in business and fits within your budget.