Since last year I have been taking apart in everything from conferences, webinars, and personal/business related challenges. I’ve been a sponge soaking up all of this information. A few weeks ago, I had an aha moment about my business and this idea of having a “Side Hustle”.
Some people define “Side Hustle” as something you do on the side to earn additional income while you are still working at your regular 9-5 job. Some people eventually get to the point where they can leave their day job and make their “Side Hustle” their full-time gig.
If you aren’t familiar with my story I haven’t had a traditional 9-5 job since October 2008. I been working on making a name for myself by doing what I love – web and graphic design. In the back of my mind I always felt like I really didn’t fit the “Side Hustle” mold because I didn’t have a steady income from that regular 9-5 job. Designing is my main and only income, steady or not. Then I realized that I do have a “Side Hustle”. I just wasn’t using it effectively.
My Day Job + My Side Hustle = ArtDeal Designs + Blogging
It was like a light bulb had went off. My blog is my “Side Hustle”. My blog may not make rich but it sure ain’t free to maintain it. And it’s time for it to start sharing the load around here. I made the decided to switch hosting to a new company: Blue Host. I had no problem with my previous web host except for price. Other web hosts offer the same thing with 24/7 customer support and at a more affordable price.
The second thing I decided to do was to rethink about what I blog about. My blog started off as my portfolio but when I hit that famine time during my design business I realized that I didn’t have any blog content other than my design projects. So I had to make a shift and out of that came post series such Creative Corner and my favorite My Freelance Life.
My third to-do item was to rework the services that I provide. I wanted to work on the things that I loved the most. When you are not happy about something that can come across in your work. There was also an additional issue – my mindset. During one of my many networking adventures I connected with Antonina Geer of SimplisticFinancials.com. Her site is about making small business finance simpler for entrepreneurs. During our complimentary session Antonina made me realize that I needed to CHANGE MY MINDSET! I was doing a disservice to myself. I had put myself in this tiny pretty box with a pretty bow and a name tag on it, “To the lowest bidder.” From that 30 minute call I walked a way with a whole new mindset and a renewed confidence, ways to help turn my business around and a brighter outlook. Thanks, Antonina.
Last but definitively not least, I needed to start putting the things I been learning into play. I believe it was Rosetta Thurman who said in one of her recent webinars – How can you expect others to invest in your business if you don’t invest in others. So I made a deal with myself invest more in others. Sometimes I have to pass up on things but when I afford it I try to jump on it. When I received the email about the SistaSense’s closeout sale at the end of last year, I jumped on it. When Rosetta reopened her Blogging School, I jumped on it. I felt when purchase these tools I am making investment in myself and my business. Of course you must follow through with what you learn or else you are just wasting money.
That is my main goal for the rest of the year. I am going to follow through with what I have learn and start making some major power moves. Designing is no longer an hobby of mines, it’s my business.